lorenzo piccioli cappelli my name is

Hello, my name is

Lorenzo Piccioli Cappelli

A Digital Marketing and Social Media Specialist and other cool english terms to impress you

“This is real, this is me”

Creative and emotionally intelligent

I’m proactive and curious (not too much, though, because curiosity can kill, almost as much as loneliness, as Britney used to sing),  always keen to learn new things and perspectives. If I don’t know how to deal with a problem, I try to get the most out of what I know/I can do.

I always wear my best smile, drop punchlines out of the blue to keep the team’s mood high.

Versatile, intuitive and accurate

I’m down with everything you’d like me to do, and even more if you’d let me, going beyond what’s required.

I’m extremely accurate and pay close attention to detail, thanks to the first-ever recorded 60/20 vision diagnosis.

Remember what I said earlier about jokes? It’s up to you beLIEving my previous statement or not.

Professionalism and management skills

I put the maximum effort into delivering my duties in time, with (my) highest level of professionalism, competence and commitment.

Plus, being a non-native speaker – although proficient enough to pursue a career abroad – enhances rational decision-making. An edge I bring to work. 

my latest (and hopefully not last)

Work Experience

May 2024 – Present

Digital Marketing Specialist

Phedro Impresa Srl – Castelli Calepio, Italy

Design & creation: presentations, brochures, business cards, videos, social media posts, website pages mock-ups and development, contracts and documentation design for 100+ clients, UX and UI

Advertising & management: Google and LinkedIn Ads campaigns, email marketing, sales strategy, decision-making support 

March 2024 – April 2024

Graphic Designer

MultiOssigen SpA – Gorle, Italy

Design & creation: logos, certificates, promotional graphics distributed in the press or intended for fairs and scientific conferences, video editing, web page copywriting

Management: editorial calendar and social profile interactions (user comments and messages), webinars, video conferences and in-person courses for educational purpose

jan 2023 – Dec 2023

Embassy Officer

Italian Embassy – Dublin, Ireland

Register of Italians living abroad (A.I.R.E: Anagrafe Italiani Residenti all’Estero): managing registrations for all new applications and address changes, italian citizens and Municipality corrispondence regarding A.I.R.E. issues, doubts and incongruences.

Heritage Guide

Lucan House – Lucan, Ireland

English-speaking heritage guide at Lucan House, residence of the Italian Ambassador to Ireland.

Sep 2021 – Nov 2022

Digital Marketing Specialist and Graphic Designer

Phedro Impresa Srl – Castelli Calepio, Italy

Design & creation: brochures, business cards, presentations, videos, graphics and copywriting for posts and campaigns on social media, product sheets, UX and UI

Redesign: +100 customer documentation, contracts and documentation, website

Management: sales strategy and decision support, CRM and E-mail marketing

Education

Aug 2021 – Jan 2022

Digital Marketing (Postgraduate Course, Italian)

DigitalCoach.it – Milan, Italy
Mar 2020 – Apr 2020

Social Media LIVE Program (Italian)

Luca La Mesa Academy, Online

Social Media LIVE Program – Luca La Mesa Academy

Università degli Studi di Milano – Bicocca – Milan, Italy
Oct 2018 – Oct 2020

Theory & Technology of Communication (Master’s Degree, Italian & English)

Università degli Studi di Milano – Bicocca – Milan, Italy
Oct 2018 – Oct 2020

Psychology (Bachelor’s Degree, Italian)

Università degli Studi di Bergamo – Bergamo, Italy